Posted by Chad Gardner

With over 25 million small businesses , all in a wide range of industries, all needing a variety of products and services–and most willing to invest to improve right now–it’s important to take a look at how advances in technology have brought down the cost of implementing services like recurring billing and electronic invoicing for your customers, and how this can help your niche.

Recently, we’ve had an influx of customers from membership and contract-based businesses, like health clubs and gyms. So I wanted to share information we have learned from our day-to-day operations about how online payment processing helps this niche.

The payment solutions that have advanced over the years are allowing small businesses to use the same payment collection technology as larger corporations–but it doesn’t stop there.  The functionality of the solutions allow additional benefits, such as setting up recurring billing through credit card payments or ACH/echeck processing.

If you own a business that requires a membership or contract, it makes sense to automate your collection process. This is not only going to improve your cash-flow, but reduce invoicing costs, eliminate late payments and collections calls, and prevent manual data entry so you can focus on what matters most to your business. By automating the transaction side of your interaction with clients, customer loyalty and service will improve because the focus can be on the service provided, not on billing and payments.

As seen on this CrossFit Message Board, an online community for CrossFit affiliates and customers, payment is something they inevitably have to chase.  But as our own customers will attest, online payments and recurring billing add convenience for customers to pay membership and tuition fees, increasing your on-time payments.

When you customers hit your gym, they are not there to work up a sweat over their next month’s bill payment.  So keep it simple and take care of that for them.

Find out more about Recurring Billing or learn what an all-in-one electronic payments solution can do for your business with our Easy Demo.

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